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BLUE LABEL INTEGRATED ANNUAL REPORT 2015
In the current year turnover generated on behalf
of the utilities increased to R10.4 billion (2014:
R8.8 billion). The commission earned thereon
equated to R165 million (2014: R133 million). This
growth was attributable to the increasing of:
•
•
the number of distributor contracts concluded
with municipalities;
•
•
installations of prepaid residential, commercial
and corporate prepaid meters;
•
•
revenue and arrears collection campaigns; and
•
•
electrification of new and existing housing
developments.
In a replication of the successful prepaid electricity
model, the distribution of prepaid water e-tokens
has recently been introduced.
Cigicell distributes prepaid electricity and water
tokens through a broad network of channels,
including formal and informal retail and electronic
banking environments. It is responsible for
managing the numerous distribution contracts
with the utilities.
The Group acts as an agent and not as a principal in
respect of electricity and water sales, resulting in
only the commissions earned thereon and not the
face value of sales being accounted for in revenue.
Ticketing by TicketPro
TicketPro is South Africa’s second largest solution for
sport, transport and event ticketing. It specialises in
bulk or mass ticketing through its sophisticated
technology, including state-of-the-art access control
systems and “big data” solutions. It provides event
organisers with real-time information on attendance
data, crowd arrival patterns, gate pressures, speed
of transiting gates and the like thereof. The platform
offers promoters a complete ticketing solution,
including loyalty programmes and dynamic pricing.
A variety of ticketing types is offered, including 2D,
3D, NFC, bracelet, card, home print, secure print
and till print.
Blue Label Distribution distributes products through
POS terminals, integrated gateways, vending
machines, touch screens and RICA devices. It is
supported by eight sales branches that are located
in Sandton, Cape Town, Durban, Port Elizabeth,
Bloemfontein, East London, Nelspruit and
Polokwane. Each branch performs the functions of
sales, customer service and field support. A 24/7
customer call centre for merchant and UniPIN
support, as well as airtime and electricity sales,
strengthens their efficient levels of service.
The Post Paid Company distributes hybrid top-up
postpaid airtime and data contracts on behalf of
all major South African cellular networks. It also
distributes handsets, tablets and a number of
insurance products.
Retail Mobile Credit Specialist is an enhanced service
provider of cellular products and services engaged in
the supply of telecommunication products and
services, content, data, money transfers and allied
activities. Virtual offerings are in the form of an
“over the air” cellular application, which enables
retailers, external credit providers and consumers
to transact using their mobile devices. Physical
offerings are available in store.
In strengthening the Group’s access to the retail
channel, RMCS and TPPC merged to form Blue
Label Connect with effect from 1 June 2015.
In a strategic partnership with the Edcon Group,
Edgars Connect standalone stores are being
launched. These stores retail cellular products
and services, hardware and accessories.
Electricity
Prepaid electricity and water
The supply of prepaid electricity tokens on behalf
of the utilities is based on the same model as that
of prepaid airtime. Blue Label has been vending
prepaid electricity for the past 11 years and is
a leading distributor in its field.
OPERATIONAL OVERVIEW
CONTINUED